This could be for pretty much any reason, doesn't matter if big or small.
For me, it's this:
Quite simply, it's not within the usual genre of music that I tend to listen to. It isn't something I would necessarily link to friends, because they wouldn't be able to see me listening to music like this x3
However, I give it the occasional go, because it gets me pretty hyped. That's pretty much it.
What about you, GD?